Skirl Records

Skirl Records is a Brooklyn-based independent label with a focus on improvised music that skirts the edges of jazz, rock, electronic, and classical. Karlssonwilker has designed packaging for the label since its launch in 2006, as well as the Skirl brand identity and website, in what is one of our longest collaborations.

We’ve developed a conceptual design approach that is in sync with the label's music, which is “avant-improv” and highly experimental. Instead of adhering to traditional, linear creative thinking, we have adopted an open-ended process where we freely experiment with strategies and techniques to arrive at unexpected, uncontrolled outcomes.