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Puma

Our three designs for Puma’s El Ray line of shoes were sold and sold-out worldwide. “Storytime”: Each shoe features a different short story to read. “Waytogo”: Arrows direct the owner where to walk. “Earthlings”: Peaceful at the tip of the shoe, while the heel is full of murder and deceit.


Audio Commentary
Hjalti & Jan (0:57)
 


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